Tech Marketers Group

Tech Marketers Group is all about nurturing the growth of marketers in the tech space and providing opportunities to learn and to come together. They wanted to re-brand as a ‘proof of concept’ in the advancement of New Zealand’s marketers working in technology businesses. Seven led their committee of senior tech marketers through a brand strategy process to define their UVP and offering. The result was an energised brand that brought out key elements to create a refreshed proposition for their community.